A innovative organisation, which is essential to sustainability and future development, encourages new ideas – so how do you create one?
Thoughts are precious. They were still. Whether new goods and services, new approaches to our customers and workers, improving internal practises, solving issues straight forward or generating new opportunities.
An entrepreneur had an idea in 1902. He owned a paper mill, and he was looking to gain the upper hand in a competitive market. You will buy paper in bags of loose sheets in Inkwell’s day when you purchased paper. Our hero then wanted to collect single sheets of paper together so that items were easier to write down. J. A. Birchall of Launceston had invented the notepad and simultaneously increased his sales
With the current financial crisis, increased competition, eco-consciousness, evolving technology more quickly than I can write this post, ideas aren’t just necessary, they are critical.
And the Innovative companies not only have brilliant ideas but they have the imagination to cope with shifts in their business and market as a primary organisational value.
But the most useful thing is the development of an atmosphere in which ideas and innovation flourish. Where people feel comfortable, optimistic and secure, without fear of mockery or judgement, to express their ideas and their creativity. Where ideas are permitted to evolve and create a chance of life.
But how can such a culture be created? Two factors create companies like Disney, Apple and Toyota. They create a culture of organisation that encourages and promotes innovation and ideas. Secondly, systems allowing concepts to thrive are introduced.
You must not be a giant, however, to have a culture that encourages fresh thinking and exploits your people’s créative capacity
Here are some proposals
Allow for creative activity
Let the people be imaginative and let them make a difference. You don’t activate and disable it or do it in a sealed space. Creative and creative ideas should be used in what you do every day.
Incremental and ‘Big Bang’ are understanding theories
Understand that some proposals will be big bang, some of them will be gradual and some of them will change the lives of a company and industry (ideas that refine and improve things already in existence). We often look for the next big thing, but it is often the reality that small ideas pay enormous dividends.
Make sure ideas are in the world
Let’s face facts. Just face facts. A great idea must add value to your business, your staff or your customers, otherwise they are not great ideas. It is therefore necessary for you(TM) to set very specific targets when generating ideas for a function.
Build an atmosphere that stimulates
Your physical environment has an important effect on your perception. You need a physical place of work that is creative and not unfavourable to creativity, to place you and your team in a creative mindset. Grey boardrooms are not going to do this drab. You must build or find a room that encourages creative thinking.
It requires time for the creative process and the creative organisation. Google has Google Time, for example, where 20% of the time is spent by workers, using whatever they like. It is important for the creative process to be able to think, think, turn off and clear your mind. Don’t combat it – work with it and find ways to let your team think.
Specific concept from the assessment of ideas
Most people go wrong because they begin to evaluate concepts as soon as they get squeezed onto the table before they have an opportunity to breathe life and grow. It is necessary to create a mechanism that separates the concept that generates part from the evaluation and assessment part.